April 18, 2009

DC Flacks Help Design Pilot Program for National Disaster Reporting During North Dakota Flooding

Strategy Session in Walker, MN Former White House National Security Council spokesman and North Dakota native Mark Pfeifle recently returned to the Midwest to Walker, MN with an experienced group of DC communicators to strategize with his friend, popular radio host, Scott Hennen, on how to best relay timely and actionable information to the public regarding the Red River Flood.  The team paired the radio waves of 1100am "The Flag" with the power of the Internet and North Dakota State University (NDSU) student reporters.  The result is now a pilot program for a national disaster reporting website.

The partners and strategy session participants included FEMA's former-Director of External Affairs Jonathan Thompson, former NASA Chief of Staff Paul Morrell, 2008 Republican Convention's Communications Director Matt Burns, former RNC Deputy Director of Media Affairs James Davis, and George Washington's Presidential Fellow and tech guru Chris Brooks.  You can view the resulting pilot program at http://www.RedRiverFlood.TV.  (PF tipster)

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