Potomac Flacks: FLACKS ... Beware or Be Prepared!!!

November 23, 2009

FLACKS ... Beware or Be Prepared!!!

Thanks to a fellow PF Tipster who turned us on to the latest in new media ... check out this new website entitled iFollo.com

From a story in the NW Indiana Times … The Web site iFollo.com announced last week the launch of a new ‘fan-driven online community’ that bills itself as "providing a place for people to contribute stories, pictures and videos about their personal encounters with celebrities past or present, famous teams or groups. iFollo also describes itself as ‘the only interactive celebrity site that bases all of its content on real encounters with celebrities from real people.’

This sort of new media seems like a good way for flacks who’s boss has a public following to allow better and unfiltered attention. Also, seems like another new platform that can get your boss the type of exposure he wants and make you look good at the same time.

While the general population would be more curious about a Paris Hilton encounter over a Harry Reid sighting, there is no limit for the most ambitious flack to get as many positive impressions of their boss as they can.

The young social platform site, found at www.ifollo.com - already has personal stories about George W. Bush, Bill Clinton, John McCain, John Linder, and Orrin Hatch.

Posted by Blain Rethmeier on November 23, 2009 | Permalink | Comments (0) | TrackBack (0)

About the Authors

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Matt Mackowiak - Site Manager
Matt Mackowiak is a Washington, D.C. and Austin,TX-based Republican strategist and communications consultant and President of Potomac Strategy Group, LLC. In his career he has managed a winning Congressional campaign and worked in the U.S. Senate, at the U.S. Department of Homeland Security, at a leading international PR firm, on a presidential campaign in Iowa and in White House presidential advance. Follow him on Twitter - @MattMackowiak

Laura Gross - Contributor
Laura Gross is currently president of Scott Circle Communications. She has served as deputy director of communications at the DNC, was Gov. Howard Dean's Communications Director and she worked in the press office at USAID during the Clinton administration. Her experience also includes time in the PR department of National Public Radio and she was part of Vice President Gore's advance team when he was in The White House.
Follow her on Twitter: @ScottCircle

Blain K. Rethmeier - Contributor
Blain K. Rethmeier is currently the Senior Vice President for Public Affairs for the American Insurance Association (AIA). Rethmeier joined AIA from the White House where he served as Special Assistant to the President for Communications and directed communications for the National Economic Council and Homeland Security Council. Prior to joining the White House, Rethmeier served as Press Secretary for the Senate Judiciary Committee.
Follow him on Twitter: @BlainR

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