June 28, 2010

JOB OF THE WEEK #2: VP of Communications – Vital Voices Global Partnership

Vital VoicesThe VP of Communications will create and execute a marketing plan to drive interest in Vital Voices with marketing strategies that include: PR, Advertising, internet marketing and other promotions. The ideal candidate has a minimum of 15 years experience in public relations, public affairs or communications working with a well known corporation, public relations firm or nonprofit/non-governmental organization; a successful record creating, strengthening or positioning an organization's image/identity, and developing a global public affairs and communications program; proven ability to mobilize resources for communications activities; extensive media relations experience with current and high level contacts in well known print, TV, and online media outlets; clear success producing high quality publications, publicity and press releases for external consumption and for internal communications and education; proven expertise in creating and managing successful social technologies including the Web and social networking and understanding of how technology can drive and enhance a communications strategy; and experience working with celebrities or spokespeople of the highest level. In addition, the ideal candidate will have 3 plus years of solid brand and design experience, with exposure to brand strategy, identity development, print and digital marketing materials, Web sites, events, packaging, advertising, and displays. 

This position is best suited for someone with in-depth knowledge of international development issues, especially womens leadership and empowerment; proven experience and success working in a global multicultural environment for a rapidly growing organization; outstanding leadership and interpersonal skills; and with the ability to impart credibility, trust, and integrity and thrive in a highly collaborative environment.

Responsibilities

- With senior leadership team, and program and communications staff, establish a strategic communications agenda that advances Vital Voices regional and issue-area programs in the short term and positions its issues for maximum impact in the long term;

- Develop and implement an organization-wide communications and marketing strategy that will raise the visibility of Vital Voices among current and new audiences;

- Create new avenues to promote the organization's image and extend its reach; guide Vital Voices in cultivating and forging new corporate and U.S. Government partnerships that will support and enhance its programmatic and fundraising efforts;

- Provide leadership and strategic direction of Vital Voices online communications; work with the Director of Online Communications to leverage the most current and effective social media tools; collaborate on the Web site full redesign process underway; supervise the management and enhancement of all other online communications initiatives;

- Provide strategic direction and oversight to all staff and the Board of Directors on the Vital Voices brand so that the Vital Voices story is organically infused into every aspect of its communications;

- Cultivate and leverage proactive regional, state and national news media relationships and activities; see that the Vital Voices story is strategically placed in magazines and other media outlets to maximize the organizations exposure;

- Provide leadership and oversight on the writing, editing and translation of Vital Voices work into user friendly formats for the Web site, publications, press materials, PSAs, film and photography and other institutional communications vehicles aimed at internal and external audiences;

- Establish and maintain effective working relationships with leaders at supporting corporations, partner organizations and in the U.S. Government 
Requirements

- A demonstrated and extensive record of leadership in the development and implementation of comprehensive communications programs in a complex, matrixed organization experiencing rapid growth;

- A visionary, creative and inspirational leader fiercely committed to the mission of Vital Voices;

- A solid professional presence, energy, and drive; results-oriented;

- Superb organizational and interpersonal skills combined with the ability to diplomatically prioritize demands from sometimes competing stakeholders;

 -A demonstrated track record of managing the writing, development and professional production of distinguished communications through print, broadcast and electronic media that have achieved organizational objectives;

- Successful and demonstrated experience in using targeted media for advocacy and outreach purposes;

- An effective communicator and listener, who brings a special blend of tact and diplomatic savvy to the position;

- Requires a Bachelors degree in Communications, Journalism, Public Relations, Public Policy, or a related field, or equivalent experience; Masters degree is strongly preferred.

To apply

Send cover letter with salary requirements and resume to [email protected]. No phone calls, please.

About the Authors

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  • Matt Mackowiak - Site Manager
    Matt Mackowiak is a Washington, D.C. and Austin,TX-based Republican strategist and communications consultant and President of Potomac Strategy Group, LLC. In his career he has managed a winning Congressional campaign and worked in the U.S. Senate, at the U.S. Department of Homeland Security, at a leading international PR firm, on a presidential campaign in Iowa and in White House presidential advance. Follow him on Twitter - @MattMackowiak

    Laura Gross - Contributor
    Laura Gross is currently president of Scott Circle Communications. She has served as deputy director of communications at the DNC, was Gov. Howard Dean's Communications Director and she worked in the press office at USAID during the Clinton administration. Her experience also includes time in the PR department of National Public Radio and she was part of Vice President Gore's advance team when he was in The White House.
    Follow her on Twitter: @ScottCircle

    Blain K. Rethmeier - Contributor
    Blain K. Rethmeier is currently the Senior Vice President for Public Affairs for the American Insurance Association (AIA). Rethmeier joined AIA from the White House where he served as Special Assistant to the President for Communications and directed communications for the National Economic Council and Homeland Security Council. Prior to joining the White House, Rethmeier served as Press Secretary for the Senate Judiciary Committee.
    Follow him on Twitter: @BlainR

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