DREAM JOB OF THE WEEK: Nashville Predators, VP of Marketing and Communications (Nashville, TN)
Ever dream of working for an NHL team?
NHL’s Nashville Predators seeks to hire a Vice President of Marketing and Communications. The position is based in Nashville, TN and reports to the Executive Vice President, Chief Sales / Marketing Officer.
This position is responsible for the overall management, development and execution of all team and venue related marketing and communications initiatives. This successful candidate will create an exciting, entertaining and educating environment to attract new fans/patrons and promote our various products and services. This position will work to establish a clear brand identity, effectively promote, identify target market(s) and prepare clear /concise messaging across all traditional and non-traditional new media platforms. The candidate will ensure that all advertising, public relations, and promotional executions are developed and executed in a timely and professional manner and that the message exceeds consumer standards and expectations.
Major Responsibilities/Activities:
• Provide overall management, direction, leadership and mentoring for the various departments responsible for marketing and communications for the Predators and Bridgestone Arena. This includes all advertising, public/media relations, promotional activation, broadcasting, fan development, community relations and event presentation.
• Develop modular short and long term market strategies linked to both team and building sales and revenue objectives.
• Work closely with key sales management personnel to understand and develop effective marketing strategies and tactics for the sale and promotion of all ticket, corporate and event based products and initiatives.
• Oversee the development and management of all third-party partnerships / relationships related to effective marketing and communications including any advertising agencies, media partnerships, creative service, new media and production vendors.
• Oversee the development of departmental budgets in the marketing and communications areas.
• Research, analyze, and monitor financial, technological, and demographic factors to capitalize on market opportunities and minimize effects of competitive activity.
• Evaluate market research and suggest adjustments in marketing strategy to meet changing dynamics and competitive conditions.
• Direct and manage all aspects of team’s media and public relations, including day-to-day team interaction, news releases/announcements and subsequent coordination with sales departments as necessary.
• Develop proactive PR strategies consistent with team and building initiatives that maximize positive market perception and visibility.
• Oversee production of team publications, including media guide, Predators Press and yearbook.
• Develop media training initiatives for players, coaches and senior management as well as regular talking points/briefing for coaches, hockey operations staff, etc.
• Liaison with NHL media relations.
• Facilitate regular interaction/coordination with broadcast, event presentation, community relations and fan development departments to deliver consistent information through all team communication vehicles.
Minimum Requirements (include education, experience, special skills and licenses or certifications required):
• B.A. Degree in marketing or related field
• Minimum 7 years of marketing, communications or related experience
• Proven strategic thinker and an excellent communicator
• Proactive planner with a sense of urgency, creativity, style and attention to detail
• Experience in multitasking with multiple work-intensive projects
• Perform under tight deadlines thinking clearly under pressure
• Must be detailed-oriented and organized
• Successful history of staff and budget management
• Strong computer software background
• Successful experience with new media campaigns
• Working knowledge of television, radio and print production
• Strong writing skills
• The ability to work well with people in a team environment
• Sports industry background is a must
Note: When you apply for this job online, you will be required to answer the following questions:
1. Do you have a minimum of 7 years of marketing or communications experience?
2. Do you have experience managing staff and budgets?
TO APPLY: Position description here. Apply here. (PF tipster)
Recent Comments