JOB OF THE WEEK: Washington Examiner, Social Media Strategist
Overview
Seeking a dynamic, creative social media strategist for a pivotal role in the Washington Examiner’s digital first editorial team. The ideal candidate will be part strategist, evangelist and analyst. The ability to successfully leverage skills to engage with and educate our target audience on multiple social media platforms, as well as leverage social media to help achieve specific business and marketing goals is critical.
Responsibilities
Develop and refine social strategies and tactical social initiatives and campaigns in alignment with marketing objectives and target audiences
Create and manage social media editorial calendar to drive social activity around key messaging
Manage social media profiles across a variety of platforms, including but not limited to Facebook, Twitter, Pinterest, Instagram, Reddit, Google+, etc. as well as our site
Write and curate content and create images optimized for engagement on social media profiles
Identify influencers and opportunities for engagement to drive meaningful dialogue, engagement and growth
Monitor the brand across social channels
Measure, analyze and report on outcomes based on engagement and growth
Research current trends in social media, and apply what you learn to social media efforts
Monitor, identify, interpret and capitalize on social media trends
Work with technology team to support social media asset development including social network pages, profiles, apps and widgets.
Requirements
Five+ years experience working in social media.
Deep understanding of the social landscape, proven competency across multiple platforms and experience managing social media pages with proven success.
Passion and enthusiasm for digital marketing.
Measurable examples of success in social media against business goals.
Fluency in social data, analytics and metrics.
Ability to handle multiple tasks, prioritize work, work well under pressure, and meet deadlines.
Superb written and oral communication skills
Exceptional organizational skills and attention to detail
Ability to create high-quality work within short timeframes.
TO APPLY: To learn more and/or apply for this position, send cover note and resume to Cristina Giroux at [email protected]. (PF tipster)
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